SaaSOptics Blog

Bryan Schuler

Recent Posts

Ernst & Young Revenue Recognition Survey finds many companies not ready for ASC 606

Posted by Bryan Schuler on Sep 8, 2017 3:36:48 PM

Originally posted on

SaaS companies are staring down the 2018 deadline to implement the new Revenue Recognition Standard (ASC 606). According to the recently released EY Revenue Recognition Survey, 85% of CIOs believe the IT team is providing the support and skills needed to meet these standards, but only 60% of CFOs agree. Although this survey references public companies, we've seen that SaaS business are trending the same way. In our webinar earlier this year, we surveyed attendees on their preparedness to adapt to the new revenue recognition standard and 47% said they have not taken steps to identify how the new standard will affect their GAAP financials.

Read More

How to Measure the Maturity of Your Finance Operations

Posted by Bryan Schuler on Aug 11, 2017 4:58:00 PM

For a B2B SaaS or subscription business, finance operations are no longer just a back office function. Finance executives are playing a larger role in their businesses' strategic direction and growth. How do you know if your systems and processes are set up to provide the necessary insight into your growing business? 

To help, we created the B2B Finance Operations Assessment. We derive our assessment from the Capability Maturity Model (CMM) which was originally created by the Software Engineering Institute (SEI) in the 1980s to assess the ability of government contractors to implement software projects. 

CMMs typically use a five-level system to define and score process maturity. We use a three-level system covering three main B2B finance functions: Revenue Recognition, Invoicing & Payments, and Subscription Metrics & Analytics. Our three output scores are Basic, Transitional and Optimized.

Read More

Can't Afford a Full-Time CFO? Here Are 3 Options to Try

Posted by Bryan Schuler on Mar 29, 2017 2:52:40 PM

Originally posted by

Cash is king during the early stages of a SaaS business, and your focus is on growth and scale. That's why it can be difficult to justify hiring a full-time head of finance. However, it's crucial to have mature financial operations and the ability to understand your business using accurate financial forecasting, reporting and analytics. On the tactical front, you also need to know where you can cut down on costs in order to grow successfully.

In this blog post, Peter Daisyme, a content contributor for, outlines 3 alternative solutions to a full-time CFO. Read the full post here.

Read More

What Exactly Is Your Income Statement Telling You?

Posted by Bryan Schuler on Mar 15, 2017 4:47:26 PM

Originally posted by

If you're a founder of a growing SaaS business, you may not have a full-time finance expert on your team (yet). This is oftentimes the case in early stage growth - it can be hard to justify the cost of a CFO or strategic head of finance. However, you can still make financially informed decisions using your financial statements. You just need to know how to read them.

In this blog post, Doug and Polly White, content contributors for, outline 6 insights you can get from your financial and income statements. Read the full post here.

Read More

How to Overcome the Challenges of Multi-Currency for SaaS Businesses

Posted by Bryan Schuler on Feb 1, 2017 11:56:55 AM

In many ways, operating a SaaS business globally can be easier than running one with a traditional business model. However, in other ways, it presents new considerations and challenges to overcome. For example, one-time payments only need a foreign exchange calculation at the time of purchase. With a recurring revenue business model, you must account for foreign exchange fluctuations at each invoice and payment, whether you bill monthly, quarterly or annually.

Read More

Top 3 Takeaways from Venture Atlanta 2016

Posted by Bryan Schuler on Nov 10, 2016 8:59:10 AM

Last week, SaaSOptics attended and presented at Venture Atlanta, the premier investor conference in the Southeast. The conference is attended by technology entrepreneurs and investors from across the country who are interested in supporting emerging technology companies. There are also two categories of companies that are selected to pitch to these entrepreneurs and investors. SaaSOptics was proud to be selected as a Venture Spotlight Company.

Read More
Subscribe to our Blog